![]() Young Jeezy (Trap or Die), Lil Wayne (Dedication), and T.I. His Gangsta Grillz brand changed how rappers promoted themselves to the public. ”īut when it comes to the origins of how the mixtape gained prominence, DJ Drama’s name should be at the top of the list. It got to a point where people were paying a lot more attention to what I do outside of Atlanta. Everything I do, I want it to make sense. “So with the latest mixtape, I felt like the only thing that was missing was me going overseas. “I realized the power of the mixtape game after Codeine Cowboy dropped last February,” 2 Chainz says. REALigion rejuvenated his career and gave him worldwide recognition. ![]() The release of two outstanding mixtapes, Codeine Cowboy and T.R.U. Two years after leaving a major label to strike out on his own as a solo artist, 2 Chainz’s investment in himself is paying off. Their most important tool of the trade happens to be the mixtape. 2 Chainz and DJ Drama are perfect examples of hip-hop artists who achieved major success without depending on a major label. ![]()
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